Advertising Techniques Crossword Puzzle

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Advertising Techniques Crossword Puzzle

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QUESTIONS LIST: repetition: repeating a word, phrase, slogan, or idea to make it stick in the viewer's mind, emotional appeal: tries to make the audience feel something—like happiness, guilt, fear, or excitement—to persuade them, testimonials: when a celebrity, expert, or regular person talks about how great the product is, urgency: creates a sense that you must act now or you'll miss out, humour: uses jokes or funny situations to grab attention and create positive feelings, statistics or facts: uses numbers or data to sound more believable and trustworthy, bandwagon: suggests that "everyone else is doing it" so you should too, rhetorical question: asks a question that doesn’t need an answer.